βItβs not the answer that enlightens, but the question.β β Eugene Ionesco
Life and business are about asking the right questions. The questions we ask shape our thoughts, decisions, and actions. Today, I invite you to consider a fundamental shift that could revolutionize the way you achieve your goals. Instead of asking, “How can I do this?” start asking, “Who can do this for me?”
This mindset shift is more than semantics. It’s a strategic pivot from being a solo problem-solver to a leader who leverages the abilities of others. By turning “How?” into “Who?”, you focus on the people who can deliver the results you desire rather than the process of achieving those results yourself.
Think about the legendary innovator, Henry Ford, who revolutionized the automotive industry. Ford famously said, “I am not the smartest, but I surround myself with competent people.” He understood that the key to his success was not his ability to figure out “how” to do everything, but to identify the “who” – the right people who could.
There is extraordinary potential in embracing this approach. The power of “Who” leads you to explore collaborations, partnerships, and networks, opening doors to solutions you may never have discovered on your own. It saves you time, reduces stress, and allows you to create higher-quality results by leveraging the skills and talents of others.
Let’s consider a practical scenario. You’re launching a new website for your company. Rather than spending hours learning to code, troubleshoot, and design β tasks which you may not be naturally inclined to do β you could find a professional web developer. This shift, from “how” to “who”, leaves you with more time and energy to focus on your strengths and core business.
As you move forward with your business goals, remember this quote by John C. Maxwell, “One is too small a number to achieve greatness.” You don’t have to do everything yourself. Shifting your perspective from “How can I do this?” to “Who can do this for me?” can unlock new paths to efficiency, innovation, and success.
If you’re curious about this mindset shift and eager to discover its full potential, don’t miss out on our book of the week “Who Not How” by Dan Sullivan & Dr. Benjamin Hardy. It’s a read that will undoubtedly inspire you to view your challenges from a different angle.