The Power of a Clear Vision

“Vision without action is merely a dream. Action without vision just passes the time. Vision with action can change the world.” – Joel A. Barker

I have a question for you today. Why did you start your business? Was it just to make a living, or was there something more? A dream, a vision, a burning desire to make a difference? That is the essence of your business. And it’s more powerful than you might think.

Let’s talk about Walt Disney. He wasn’t just a guy who wanted to build a theme park. He was a man with a vision – to create a place where parents and children could have fun together. Even today, decades after his passing, his vision continues to shape the direction and growth of The Walt Disney Company. 

So, what’s your vision? And how can you make it a driving force in your business? Here are some steps that could help:

1. Reflect on your business’s purpose and values. Your vision should be a natural extension of these principles. 

2. Think about your long-term goals. Where do you want your business to be in 5, 10, or 20 years? Your vision should be ambitious yet achievable.

3. Once you’ve defined your vision, share it with your team. Your vision isn’t just for you – it’s for everyone who’s part of your business journey.

4. And remember, a vision isn’t set in stone. As your business evolves, your vision might need to evolve too. So make it a point to revisit your vision from time to time and tweak it as needed.

Having a clear vision can be a game-changer for your business. It’s like a lighthouse, guiding you through the highs and lows of entrepreneurship. It gives you something to strive for, something to dream about, and most importantly, something to believe in.

For more insights on the importance of creating a visions for your business, check out my book pick of the week “The E-Myth Revisited” by Michael Gerber.

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