“Success is not the absence of failure; it’s the persistence through failure.” – Aisha Tyler
Persistence is the fuel that drives us toward our goals, even in the face of obstacles and setbacks. It’s the determination to keep going, to try one more time, even when success seems distant.
Consider the relentless spirit of Colonel Sanders, the founder of KFC. Faced with rejection 1,009 times before finally securing his first franchise partner, Sanders’ story is a powerful testament to the virtue of persistence. His unwavering commitment to his vision eventually led to the creation of a global fast-food empire.
Cultivating persistence involves setting clear, meaningful goals and maintaining a positive outlook, even during challenging times. It requires a deep belief in your vision and the resilience to face rejections and failures head-on.
Action Step: Identify a goal in your business that has been challenging to achieve. Commit to taking one new action each week to move closer to this goal, viewing each obstacle as an opportunity to learn and grow.
Persistence is more than just a trait of successful entrepreneurs; it’s a mindset that transforms vision into reality, driving breakthroughs and innovation.
To learn more about the power of persistence, be sure to check out our book of the week: “Will to Win” by Robert Herjavec.